#HeForShe is a campaign inviting people around the world to stand together to create a bold force in the fight for gender equality.
The #HeForShe campaign in Mexico is gaining momentum after the country announced that it would officially participate in the international initiative that encourages men and boys to participate in creating a gender equal world during a United Nations event last month.
In Mexico the initiative, which is already being supported in several other Latin American countries, will go under the name #NosotrosPorEllas.
The #HeForShe solidarity movement, which includes ambassadors such as Emma Warson, was created by U.N. Women and attempts to provide a systematic approach to the achievement of gender equality.
The Mexican government has published a video on Facebook promoting the campaign, which seeks to deconst traditional gender roles by showing men in unfamiliar situations.