Mexico’s new food labeling rules were supposed to help fight an obesity epidemic, but activists and experts said Monday they may actually encourage the public to consume high levels of sugar. The debate over sugar has grown bitter, in a country with one of the highest obesity rates in the Western Hemisphere.
The new label rules unveiled last week list the amount of sugar and other contents as a percent of recommended daily intakes. The new labels will no longer list the weights of the ingredients, instead simply listing them as calories and percentages of recommended daily intake.
But the labels assume that an average acceptable daily consumption of sugar is about 360 calories, equivalent to about 90 grams of sugar. The World Health Organization has proposed a sugar intake of as little as 100 calories or about 25 grams per day.